Do you have a great business idea? Are you trying to launch it to market? We have covered the 4’ps of marketing, now it’s time to establish your digital presence and ensure your product or service is found…online.   What is digital presence?   Digital presence is how your business appears online. It can […]


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According to IOL, “The Consumer Confidence Index back-pedaled to -13 index points in the second quarter of 2021 after recovering further from -12 to -9 index points during the first quarter of 2021.” And while economists are saying its not as bad as expected, it can paint a very bleak picture for SME’s struggling to […]


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To start, run or expand a successful business, there are core management skills you should have across the areas of your business. 8 Business management skills you need to run and expand your business: Leadership This involves being agile, intuitive and able to make sound decisions for the better of the business. You are ultimately […]


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The impact of COVID-19 has triggered a need for SME’s to increase their digital marketing efforts. With consumers spending up to 55% less (Ipsos) and ordering online, the key to launching a start-up or expansion could be in your marketing strategy. If you aren’t quite sure whether to reach out to a Startwise expert for […]


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Running a business requires multiple skill sets. As an SME grows, so do the requirements for extra skill sets and managers to help support you. Here are a few questions to help assess whether it’s time for you to gain some expert advice. Our business consultants or mentors can guide you on how to expand […]


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Tactics to position your SME for growth

Scaling a business is no small feat for any SME owner. It means shifting from a start-up, lean mindset to a growth one. Once a business starts breaking even and you have covered your fixed costs, it’s time to expand. So, where do you start? Here are a few tips, Founder and CEO of Startwise-Velly […]


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As most people know, Velly Bosega has a passion for the digital marketing world. He spent many years studying and learning from the top digital publishers. Identifying the opportunities that digital presents us with. We are in the 4th industrial revolution and the time is now to shift into the digital space and ensure you […]


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DIY or ask an expert for advice?

It doesn’t matter if you are just starting your own company or if it has already been running for a few years, a successful entrepreneur seeks and listens to advice. From family, colleagues and experts. It’s the stepping stone to taking a business to the next level or ensuring your processes run a bit smoother. […]


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  It’s no doubt the COVID-19 pandemic has had a far-reaching effect on SME’s worldwide. The South African economy saw a contraction of 7% and while we saw an improvement in the last quarter, we need to continue adopting technology and growing businesses in order for that incline to continue. Startwise Founder and CEO, Velly […]


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I have always been curious, hungry for knowledge and the limitless bounds of the digital advertising world fascinated me. As my passion for digital advertising grew, I made the conscious decision to work for a variety of digital companies and publishers to learn more about the approach to all aspects of their businesses and quickly […]


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